resource center: books
Edited by Dave Rogers
Writing for the Web
IAs and UX specialists often find themselves working as integrators, coordinating the multiple threads of Web development. One of those threads involves the content of a site—including its copy.
Jonathan and Lisa Price. The authors are noted "writers about writing" and this book shows why. It is jam-packed full of practical advice and techniques. It begins very oddly and theoretically, but when they get down to business, the Prices are the best!
Nick Usborne. A prolific Web writer, Usborne has received high praise for this book. Taking a different tack from Hot Text, Usborne focuses more on how to write Web copy that will hook and persuade site visitors. It's a great counterpoint to the Price's larger volume.
Christopher Vogler. Although its focus is screenwriting, this is by far the best and friendliest introduction to Joseph Campbell's concepts of myth.Our brains are wired for story and narrative—and classic stories tend to exhibit similar movements and characteristics. Vogler explains it all.